Colors of the Deep - Shedd Aquarium
Adobe Photoshop
Adobe Illustrator
Colors of the Deep is a hypothetical campaign centered on viewing the underwater world without the blue filter that comes with aquarium tanks. Each guest would recieve color-filtering glasses and get to see the exhibits at the Shedd in a new light.
For this project, I used illustration to mantain a playful edge and challenged myself to stay within the Shedd Aquariums established brand ideals, while also leaving space for experimentation.